Diaz Featured in Heyman Hustle Season 2

Oct 8, 2010
Sherdog.com spoke exclusively with Hustler De Tuti Hustlers Paul Heyman, whose new 360 Media Agency inked a deal with EA Sports to profile five elite fighters from its upcoming “MMA” title.

Heyman, a legend in the world of pro wrestling and no stranger to mixed martial arts (he nearly threw his hat in the ring with the Strikeforce promotion in 2007 and is currently working on UFC heavyweight champion Brock Lesnar’s autobiography), told Sherdog.com that he was excited to work with compelling personalities like welterweight ace Nick Diaz, who is featured in 360 Media Agency’s first profile for EA.

“I have a lot of respect for MMA,” said CraveOnline.com’s Heyman. “This is the natural progression of what pro wrestling was and what MMA could become from a branding standpoint.”

Heyman teamed with Emmy Award winning director Mitchell K. Stuart to launch season two of “The Heyman Hustle,” which is available for view below.

“Nick Diaz is one of the most controversial figures in MMA today,” said Stuart. “And he's a complete bad ass. So we knew this was going to be explosive!"

Stay tuned to Sherdog.com for more from Heyman in the coming weeks as we approach the Oct. 19 release of EA Sports “MMA.”

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