Report: Dana White to Receive 9 Percent of UFC Net Profit as Part of New Contract

By Tristen Critchfield Jul 12, 2016
Dana White’s five-year contract as UFC president under the new ownership group includes a stipulation where he will receive nine percent of the promotion’s net profits. reported the terms of White’s deal on Tuesday. White reportedly owned nine percent of the company before the sale to the William Morris Endeavor and International Management Group (WME-IMG) for a reported $4 billion. That would make White’s cut of the sale approximately $360 million.

According to the report, the UFC could expect to make around $200 million in profit in the next year, putting White’s salary at approximately $18 million. NFL commissioner Roger Goodell averaged a salary of $21 million per year during his first decade on the job, the report adds.

The UFC sale is the most lucrative in sports history. The ownership group is headed by WME-IMG and also includes Kohlberg Kravis Roberts and Silver Lake Partners as strategic investors, as well as MSD Capital and MSD Partners to provide equity financing.

As part of the sale, Lorenzo Fertitta will step down from his role as CEO in daily operations. He and his brother, Frank, who each owned 40.5 percent of the company, will maintain “passive minority interest” in the UFC. It is unclear if White retains any type of ownership stake.


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