Strikeforce Lands Broadcast Deals in UK, Latin America
Strikeforce has secured additional broadcast distribution in six
international markets through its partnership with Shine
International, the promotion announced on Tuesday.
Both live and taped content has been sold to Virgin Media Television's Bravo in the UK, Turner in Latin America, FX in Portugal, Ukraine's Megasport, Seven Network Australia and Dahlia TV in Italy, said the release.
The individual deals will include distribution of live fights through February 2012 and 56 hours of previously aired fights on NBC and Showtime, as well as 30 episodic highlight shows.
"Strikeforce is the leader in mixed martial arts content as proven by the huge demand for their programming around the world. They have the world's best fighters, the world's best events and they know how to translate that into fast-paced programming that captures what will soon be the most popular sport in the world," said Chris Grant, President of Shine International, in a the release.
Shine International, a distribution arm of the Shine Group, represents TV programming like “The Biggest Loser” in over 150 countries. Shine also produces its own programming through its creative properties, which includes Reveille and others. Reveille produces “The Office,” “Ugly Betty,” and “The Tudors,” which airs on Showtime.
Both live and taped content has been sold to Virgin Media Television's Bravo in the UK, Turner in Latin America, FX in Portugal, Ukraine's Megasport, Seven Network Australia and Dahlia TV in Italy, said the release.
The individual deals will include distribution of live fights through February 2012 and 56 hours of previously aired fights on NBC and Showtime, as well as 30 episodic highlight shows.
"Strikeforce is the leader in mixed martial arts content as proven by the huge demand for their programming around the world. They have the world's best fighters, the world's best events and they know how to translate that into fast-paced programming that captures what will soon be the most popular sport in the world," said Chris Grant, President of Shine International, in a the release.
Shine International, a distribution arm of the Shine Group, represents TV programming like “The Biggest Loser” in over 150 countries. Shine also produces its own programming through its creative properties, which includes Reveille and others. Reveille produces “The Office,” “Ugly Betty,” and “The Tudors,” which airs on Showtime.
