UFC Boss Guarantees Potential Rousey-Cyborg Bout Would Do 2 Million PPV Buys

By Tristen Critchfield May 20, 2015
Dana White has confidence in Ronda Rousey’s drawing power. | Dave Mandel/Sherdog.com

While a bout between Ronda Rousey and Cristiane Justino still remains little more than a hypothetical at the moment, UFC President Dana White has an optimistic projection if the fight ever does come to fruition.

“There’s no denying Cyborg is a beast and many people, including me, think that Ronda is the best in the world and the best female fighter ever,” White told ”The Jim Rome Show” on Wednesday. “It’s one of those fights that’s very intriguing. When that fight happens, I guarantee that thing does over 2 million pay-per-view buys.”

White’s statement is a bold one considering that the promotion’s previous best offering, UFC 100, reportedly did 1.6 million buys with a card that featured both Georges St. Pierre and Brock Lesnar. While the Las Vegas-based promotion does not release official pay-per-view figures, projections within the industry show that it has reached 1 million buys on only a handful of occasions, most recently at UFC 168, a card that included a co-main event clash between Rousey and Miesha Tate. That event was headlined by a middleweight showdown between Anderson Silva and Chris Weidman.

Of course, a lot has to happen before Rousey and “Cyborg” can meet in the Octagon. Justino is expected to defend her Invicta FC featherweight title against an opponent to be named in July before cutting down to 135 pounds for a late 2015 appearance with the all-female promotion. Only when she proves she can make the bantamweight limit will she receive her desired matchup with Rousey inside the Octagon.

“I hope she does. I want that fight, Ronda wants that fight, and I think everybody else wants to see that fight,” White said. “Supposedly sometime before the end of this year she’s supposed to cut down to 135 pounds, she will fight in Invicta, and if she fights in that fight and wins then Ronda will be next.”

Justino recently ripped Rousey in a social media post that only served to increase interest in their rivalry. White laughed off the Brazilian’s harsh words toward the bantamweight champion.

“Who would you rather be, Cyborg or Ronda?,” White said. “Cyborg just always sounds like she’s trying to get a fight with Ronda; all she has to do is make 135 pounds and we got a fight.”


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