UFC Champ Ronda Rousey Signs Endorsement Deal with Fast Food Chain Carl’s Jr.
Ronda Rousey continues to rack up the endorsements. | Gleidson
Venga/Sherdog.com
Carl’s Jr. is making a change in the way it promotes its product thanks to the success of a certain UFC women’s bantamweight champion.
Eater.com recently reported that Ronda Rousey will serve as the latest spokesperson for the fast food restaurant chain (h/t MMAFighting.com). The news could mean a departure from Carl’s Jr.’s previous advertising approach, which relied commercials featuring scantily clad models eating the restaurant’s burgers in suggestive fashion.
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Congrats on another big win, @RondaRousey. Can't wait to
introduce people to your sweet side in 30 days. pic.twitter.com/ZuvFTwUQJD
— Carl's Jr. (@CarlsJr) August 2,
2015
Rousey is coming off a 34-second blowout of Bethe Correia at UFC 190 in Rio de Janeiro this past Saturday. The 28-year-old Olympic judoka is likely to face rival Miesha Tate for a third time in her next title defense, although a date for that bout has yet to be announced.
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