More promotions will join Invicta FC on UFC Fight Pass in 2015. | Photo: Dave Mandel/Sherdog.com
The UFC Fight Pass library continues to expand.
UFC Chief Content Officer Marshall Zelaznik on Saturday revealed that the promotion’s digital streaming service will increase its archived content to include more than 13,000 individual bouts and 6,500 hours with the acquisition of the following promotions: Cage Rage, Extreme Challenge, XFO, UCMMA, HookNShoot, TKO, King of the Cage and Pancrase.
The addition of the new content is expected to begin sometime this spring and will not prompt an increase in the $9.99 per month fee charged by Fight Pass. The streaming platform already offers archived fights from the UFC, WEC, Strikeforce, WFA, Pride Fighting Championships, EliteXC, Affliction and Invicta FC.
Zelaznik pointed to the agreement the Las Vegas-based promotion struck with Invicta last year as a catalyst for getting more content on the network. Fight Pass streamed its first Invicta FC event on Sept. 6.
“The Invicta deal did a lot of things,” Zelaznik stated in a release. “It showed to us that there was interest in a lot of promotions, which wasn't really a big surprise, but a little bit in terms of what the usage was on it. And what Invicta did is cause a lot of promotions to reach out to us; we didn't have to go and chase a lot of them. Some of them we did, some of them we went and looked for and found, and some of these libraries have been through a couple of hands and we had to find out who the rightful owner was.
“So some had their challenges, some were very tricky to negotiate, but if any promotion wants their content in a place where it can be seen by true fans, Fight Pass is a great outlet,” he continued. “It wasn't difficult, but it takes time.”
During a live press conference to announce the new content, Zelaznik hinted that Fight Pass could stream live events from the aforementioned promotions that are still active. In addition, more fights and events from new organizations could eventually be added to the library.
“There are more acquisitions to come. There are a number of irons in the fire,” he said. “Promoters are looking at Fight Pass. It’s a challenging world to get your content out there and get it exposed. Fight Pass is becoming the gold seal for MMA.”