BEYOND THE CAGE OFFERS “THE CROWN JEWEL” OF MIXED MARTIAL ARTS MERCHANDISING

Oct 26, 2011
(PRESS RELEASE) -- High-quality fine art publishing company, Beyond the Cage has proudly released mixed martial arts’ first ever fine art line. With a catalog of the top-performing athletes in the sport, Beyond the Cage has encapsulated MMA stars in their own unique settings.

“Our goal in developing this fine art line is not to feature fighters in the cage, but rather ‘Beyond the Cage,’ giving fans a rare look into the lives of these world class athletes,” said company spokesman Jerry G. “This artwork captures the true essence of these elite fighters...a glimpse into their personal lives, their training lives, and their hearts.”

In an effort to preserve the history of mixed martial arts and offer its fans a new level of collectible merchandise, Beyond the Cage spent countless hours creating what is believed to be the best artwork on the market.

In addition, Beyond the Cage has traveled all over the world to personally present the artwork to the fighters and have them approve and sign many of the pieces bearing their images.

The artwork has been produced in very limited editions utilizing only the highest quality materials, inclusive of museum grade paper, metal and acrylic. A glimpse of the fighters who have signed art for Beyond the Cage reads as a who’s who of MMA royalty: UFC welterweight champion Georges “Rush” St-Pierre, UFC Hall of Famer Chuck “The Iceman” Liddell, UFC middleweight champion Anderson “The Spider” Silva, “Ultimate Fighter” winner and former UFC light heavyweight champion Forrest Griffin, former WEC featherweight champion Urijah “The California Kid” Faber and MMA legend Wanderlei “The Axe Murderer” Silva to name a few.

Standing out as a pioneer in MMA merchandising, Beyond the Cage is the first company to not only offer a high quality fine art line focused on MMA, but also the first to have a Notary Public present at most autograph signings to witness the authenticity of the fighter’s signature. This element truly solidifies the rarity and uniqueness of the artwork.

“We believe the Beyond the Cage MMA Fine Art Line is the ‘Crown Jewel’ of consumer products for the sport,” said Jerry. “Beyond the Cage is proud to have its artwork hang in many of the homes and gyms of these warriors. MMA fans can now own something truly unique and rare.”

Beyond the Cage accomplished its goal of bringing fine art to the MMA marketplace by working side by side with the world’s premier MMA photographer, Eric Williams. A commercially successful photographer, Williams and Beyond the Cage had the same vision of MMA as fine art and joined forces to make this a reality for the world.

“The fan base, and the emotional attachment fans have to the fighters, is unmatched in any other sport,” commented Jerry. “We at Beyond the Cage have the same passion for the sport as the fans. We love MMA, we love the fighters, respect their talents, and appreciate their heroic efforts.”

To learn more about Beyond the Cage and see available images, visit www.mma-beyondthecage.com.

About Beyond the Cage

Beyond the Cage, a division of The Pop Culture Vault, is a world-renowned fine art publisher focused on mixed martial arts merchandising. Beyond the Cage management has had decades of experience in creating fine art lines featuring celebrities such as Muhammad Ali, Michael Jordan, Tiger Woods, Sylvester Stallone, The Beatles, Elvis Presley, Frank Sinatra, and many others.

Beyond the Cage has something for the casual fan as well as the most avid collector. The selection ranges from affordable gifts to ultra-unique one-of-a-kind pieces.

The Pop Culture Vault specializes in the Art of Rock & Roll and Pop Culture. The company is proud to offer a wide variety of artwork from artists and studios such as Elvis Presley Enterprises, Alfred Wertheimer’s Elvis 1956 Collection, The Classic Rock and Beatles portfolio of The Hulton|Archive, Rock and Roll images of The Rolling Stones and others from The London Daily Mirror/MirrorPix Archives, the Bob Marley and The Grateful Dead Archives of photographer Peter Simon, the Michael Ochs Collections of Classic Rock and Jazz, and the John Lennon photography collection of David Spindel.

With its headquarters in South Florida, and retail galleries in Delray Beach, Key West and Sarasota, the entire staff of Beyond The Cage and The Pop Culture Vault is thrilled to be working with collectors around the world to help them build their prized collections.

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