MMAmix.com and Cryogel Announce Partnership
Los Angeles, CA – March 23, 2007 -- Executives at MMAmix announced
today that the company has partnered with Cryogel, the leading
manufacturer and distributor of pain relieving topicals in the MMA
industry.
Under the terms of the partnership, both companies will aggressively market each other's brands in their existing and future online, print, and broadcast advertising and promotional campaigns.
"The partnership with Cryogel is an exciting opportunity for our company and fits well with our business model. We have positioned ourselves as an engine for MMA content, communication tools, and commerce," explains Justin Gocke, Director of Marketing for MMAmix. "Our plan is to partner with the best providers and deliver the most compelling content, services, products, and interactive tools to our members. Cryogel is the industry leader in delivering effective pain relieving products to extreme sports athletes. Their products advance injury recovery times and get MMA fighters back into the cages and rings where they do what they do best – fight. We are excited to be partnered with Cryogel because of the great respect and credibility they have among MMA fighters and trainers."
"Here at Cryogel we are very excited to have partnered up with MMAmix.com," explains Michael Crawford, VP of Sales at Cryogel. "In this day and age it is very rare to find a company with such integrity, drive and constant motivation to bring it customers the very best product on the market. With that being said you can plainly see that Cryogel and MMAmix are a perfect match. Watch out MMA world, with Cryogel and MMAmix running side by side, you are about to see the standard of two products set the bar for all those who follow. "
The MMAmix-Cryogel partnership further demonstrates the growth and popularity of the mixed martial arts industry, where in the last several months an incredible number of acquisitions, broadcast deals, and strategic partnerships have transpired between organizations, including media giants like CBS, Showtime, HBO, and Fox Sports. Mixed Martial Arts (MMA) is considered the fastest growing sport among the elusive 18 -34 year old demographic, therefore it is no surprise to see the media giants showing an interest in this explosive sport.
The MMAmix-Cryogel partnership further demonstrates the growth and popularity of the mixed martial arts industry, where in the last several months an incredible number of acquisitions, broadcast deals, and strategic partnerships have transpired between organizations, including media giants like CBS, Showtime, HBO, and Fox Sports. Mixed Martial Arts (MMA) is considered the fastest growing sport among the elusive 18 -34 year old demographic, therefore it is no surprise to see the media giants showing an interest in this explosive sport.
About MMAmix.com
www.MMAmix.com is the fastest growing mixed martial arts (MMA) destination site on the Internet. The site features traditional community networking features and tools, but also provides specialized tools for MMA fighters, brands, promoters, and fans to communicate and interact in an MMA focused environment. MMAmix.com is a site by and for MMA fighters and fans.
About Cryogel
Cryogel is the NEXT generation in pain relieving topicals. From the weekend warrior to the extreme athlete, Cryogel offers pain relief on all levels. All 3 Cryogel formulas offer the same amount of anti-inflammatory benefits along with Island Rain and Lavender Breeze having their own herbal twist. If this wasn't enough Cryogel has taken it a step further. NO LONGER will people smell you 20 minutes before you show up, or hurry to move away from you at the Gym. Cryogel Island Rain and Lavender Breeeze have their own lite refreshing scents giving you the flexibility to use Cryogel when and wherever you hurt. www.cryogel.tv
Under the terms of the partnership, both companies will aggressively market each other's brands in their existing and future online, print, and broadcast advertising and promotional campaigns.
"The partnership with Cryogel is an exciting opportunity for our company and fits well with our business model. We have positioned ourselves as an engine for MMA content, communication tools, and commerce," explains Justin Gocke, Director of Marketing for MMAmix. "Our plan is to partner with the best providers and deliver the most compelling content, services, products, and interactive tools to our members. Cryogel is the industry leader in delivering effective pain relieving products to extreme sports athletes. Their products advance injury recovery times and get MMA fighters back into the cages and rings where they do what they do best – fight. We are excited to be partnered with Cryogel because of the great respect and credibility they have among MMA fighters and trainers."
"Here at Cryogel we are very excited to have partnered up with MMAmix.com," explains Michael Crawford, VP of Sales at Cryogel. "In this day and age it is very rare to find a company with such integrity, drive and constant motivation to bring it customers the very best product on the market. With that being said you can plainly see that Cryogel and MMAmix are a perfect match. Watch out MMA world, with Cryogel and MMAmix running side by side, you are about to see the standard of two products set the bar for all those who follow. "
The MMAmix-Cryogel partnership further demonstrates the growth and popularity of the mixed martial arts industry, where in the last several months an incredible number of acquisitions, broadcast deals, and strategic partnerships have transpired between organizations, including media giants like CBS, Showtime, HBO, and Fox Sports. Mixed Martial Arts (MMA) is considered the fastest growing sport among the elusive 18 -34 year old demographic, therefore it is no surprise to see the media giants showing an interest in this explosive sport.
The MMAmix-Cryogel partnership further demonstrates the growth and popularity of the mixed martial arts industry, where in the last several months an incredible number of acquisitions, broadcast deals, and strategic partnerships have transpired between organizations, including media giants like CBS, Showtime, HBO, and Fox Sports. Mixed Martial Arts (MMA) is considered the fastest growing sport among the elusive 18 -34 year old demographic, therefore it is no surprise to see the media giants showing an interest in this explosive sport.
About MMAmix.com
www.MMAmix.com is the fastest growing mixed martial arts (MMA) destination site on the Internet. The site features traditional community networking features and tools, but also provides specialized tools for MMA fighters, brands, promoters, and fans to communicate and interact in an MMA focused environment. MMAmix.com is a site by and for MMA fighters and fans.
About Cryogel
Cryogel is the NEXT generation in pain relieving topicals. From the weekend warrior to the extreme athlete, Cryogel offers pain relief on all levels. All 3 Cryogel formulas offer the same amount of anti-inflammatory benefits along with Island Rain and Lavender Breeze having their own herbal twist. If this wasn't enough Cryogel has taken it a step further. NO LONGER will people smell you 20 minutes before you show up, or hurry to move away from you at the Gym. Cryogel Island Rain and Lavender Breeeze have their own lite refreshing scents giving you the flexibility to use Cryogel when and wherever you hurt. www.cryogel.tv
