UFC 95: A KNOCKOUT HIT WITH VIEWERS

Feb 25, 2009
Spike TV’s Telecast Of UFC 95 Featuring An Unprecedented Nine Televised Fights Delivers More Young Men Than Anything Else On Television On Saturday, February 21 (9:00pm-Midnight)

Show Peaks At 3 Million Viewers For Sanchez-Stevenson Main Event

(PRESS RELEASE) -- Spike TV’s coverage of UFC 95 on Saturday, February 21 (9:00pm-Midnight) delivered more Men 18-34 (634,000) and Men 18-49 (1,244,000) than anything else on television (broadcast or cable) in its timeslot. The action-packed fight card peaked at 11:30pm with 3 million viewers for the main event featuring former “The Ultimate Fighter” champs and current lightweight contenders Diego “Nightmare” Sanchez and Joe “Daddy” Stevenson. With a bevy of exciting early-round knockouts, the three-hour Spike telecast included an unprecedented nine fights, five from the main card and four undercard bouts. The previous high for a Spike TV fight card was seven fights.

Emanating from the O2 Arena in London, England, UFC 95 aired same-day tape on Spike TV and drew a 2.2 in Men 18-49, 2.7 for Men 25-34, 2.2 for M18-34, and 2.4 million viewers

Competitively, Spike TV out drew all major sports competition in Men 18-34 and Men 18-49 on Saturday, February 21 including ESPN’s coverage of the Oklahoma-Texas NCAA college basketball game.

Spike TV is available in 97.8 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV's press site at http://www.spike.com/press.