UFC FAN EXPO® RETURNS TO LAS VEGAS THIS JULY

Feb 05, 2012

(PRESS RELEASE) -- (LAS VEGAS, NV --- Feb. 2, 2012) – The Ultimate Fighting Championship® presents its seventh UFC Fan Expo® event on Friday, July 6 and Saturday, July 7 at the Mandalay Bay Convention Center in Las Vegas. UFC® President Dana White made the announcement today during a press conference to promote UFC® 143, which takes place this Saturday from the Mandalay Bay Events Center.

“We love giving UFC fans ultimate access to our sport and athletes,” UFC President Dana White said. “This July, we’re putting together our best UFC Fan Expo yet. We’re going to have dozens of our fighters in attendance to sign autographs and meet fans, and we’re going to have some of the world’s top vendors and exhibitors. This is an absolute can’t-miss event for UFC fans around the world!”

Tickets for the UFC Fan Expo® are on sale NOW at www.ufcfanexpo.com. Tickets for Friday, July 6 are priced at $40, while tickets for Saturday, July 7 are priced at $45. A two-day pass is also available and is priced at $60. Fans are encouraged to buy their tickets now and save, as ticket pricing will increase at the door. VIP packages for the UFC Fan Expo® are also available at www.ufcfanexpo.com.

The UFC Fan Expo® in July will feature more than 300,000 gross square feet of activities for UFC fans, including meet and greets and autograph sessions with top UFC and STRIKEFORCE® fighters, Q&A sessions with top UFC personalities, as well as grappling tournaments and other special events. More than 150 exhibitors will also be on hand, giving fans the opportunity to purchase and experience some of the best sports and lifestyle products on the market today. This marks the third UFC Fan Expo® held in Las Vegas since its inception in 2009, with additional UFC Fan Expos being held in Boston, London, Toronto and Houston.

On top of all the great fan activities, the UFC Fan Expo® will be held in conjunction with a major UFC Pay-Per-View event scheduled for July 7 in Las Vegas. Information on the venue and fight card will be announced in the weeks to come.

For more information on UFC Fan Expo® and to purchase tickets, visit www.ufcfanexpo.com. To subscribe to the official UFC Fan Expo® newsletter visit www.ufcfanexpo.com/newsletter. For companies interested in reserving space at this premier event, contact Brian Bernstein, Sales Executive at 203-840-5474 or email bbernstein@ufcfanexpo.com. Don’t wait, space is limited and will be sold on a first-come, first-served basis.

About Ultimate Fighting Championship®

Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® is the world’s premier MMA organization and produces over 12 UFC live Pay-Per-View events annually around the globe. This year, FOX will broadcast four fight cards annually. In spring 2012, The Ultimate Fighter®, UFC’s signature weekly reality TV show, debuts on FX. UFC content is also distributed commercially to U.S. bars and restaurants through Joe Hand Promotions. Globally, UFC programming is broadcast in 150 countries, territories and jurisdictions, reaching over one billion homes worldwide, in 21 different languages.

UFC® also boasts a powerful presence online, with UFC.com attracting over seven million unique visitors per month, while also possessing one of the most powerful social media followings in all of professional sports. To date, UFC has over six million fans on Facebook and over 475,000 followers on Twitter. In addition, UFC President Dana White is one of the most accessible and most followed executives in sports with nearly 1.9 million followers on Twitter. On January 22, 2011, UFC continued to set trends in social media, becoming the first major sports league to stream live, broadcast quality action on Facebook.

Ancillary businesses include best-selling DVDs, UFC Magazine, the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo® festivals, UFC branded apparel, trading cards, and articulated action figures.

About Reed Exhibitions

The UFC Fan Expo is operated by Reed Exhibitions, the world’s leading events organizer, with over 470 events in 37 countries. In 2008, Reed brought together over seven million industry professionals from around the world generating billions of dollars in business. Today, Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organized by 38 fully staffed offices.

Reed organizes a wide range of events, including exhibitions, conferences, congresses and meetings. Its portfolio of over 470 events serves 44 industry sectors, including: Aerospace & aviation, automobiles, broadcasting, building & construction, electronics, energy, oil & gas, engineering, manufacturing, environment, food service & hospitality, gifts, healthcare, interior design, IT & telecoms, jewelry, life science & pharmaceuticals, machinery, medical education, printing & graphics, property & real estate, security & safety, sports & recreation, and travel. Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.