UWC - TAPS BILL GANZ AS NEW SHOW PRODUCER

Award-Winning Production Guru Joins UWC; Looks to Enhance Audience Engagement Starting at UWC – Capital Punishment

(PRESS RELEASE) -- Ultimate Warrior Challenge (UWC), the top Mixed Martial Arts organization on the East Coast, announced this week that it will bring Bill Ganz on as the new show Producer. Ganz, founder of the MORE Media Group, has handled marketing and live event production efforts for Fortune 500 companies and is considered one of the top live event producers in the world. His first show with UWC will be the April 25th UWC – Capital Punishment at the Patriot Center.

“The state of the audience is what gets passed around virally both on and offline,” said Ganz. “And since UWC’s relationship with the audience thus far has been based on a high-quality show, we would like to create more pre-event and post-event points of engagement for the audience.”

Ganz supports UWC CEO S. Marcello Foran’s vision for the direction of the organization and is eager to apply his knowledge to all aspects of the UWC Company.

“To bring in a mastermind like Bill Ganz is a true step in the right direction for UWC,” said Foran. “With nine engineering degrees in lighting, sound, and many other aspects of live event production he will, without a doubt, take our production to the next level. Our entire organization is excited to see him in action on April 25th at UWC – Capital Punishment.”

Ganz will employ his 25-year knowledge of live event, multi-media, broadcast and narrowcast design, off and online marketing skills, and lethal imagination with new media and Web 2.0 social media conversational marketing skills to revolutionize UWC’s marketing efforts.

“In my opinion MMA is in its infancy and yet is the fastest growing sport in the world,” said Ganz. “We have a new and very holistic messaging package that we will be developing in the months to come to elevate the sport.” See more about Ganz at www.billganz.com or www.fasttrackonlinemarketing.com .

Buy tickets today at all Ticketmaster outlets and Ticketmsater.com with general admission prices set at $35, $58.50, $78.50 and $128.50. A limited number of Ultimate VIP (UVIP) and VIP packages ($500 and $250) are available, which include cage side seating, UVIP fight night pre-party, UVIP event lanyard, special guest fighter meet and greets, UVIP suite access, full food and beverage service and more.

Find ticket information, photos, videos, fight card updates, and other UWC news: Text "UWC" to 30644 or visit the UWC Website: www.uwcmma.com Official Event Flash Website: www.uwcmma.com/uwc6 Facebook: UWC Fans Group http://groups.to/uwc and UWC Fans Page http://companies.to/uwc MySpace: www.myspace.com/uwcmma and on Twitter: www.twitter.com/uwcmma

UltimateVIP Contest – Meet and Greet w/ TITO ORTIZ For a chance to “WIN” the UltimateVIP Fight Night Ticket Package and a Meet and Greet with Tito and other special celebrity guests TEXT “VIP” to 30644

Missed Man “O” War, but heard about the coolest show in town from friends? Check out fight video for free at the UWC Multi Media Center to see what all the buzz is about: http://www.uwcmma.com/media_center/window.html

UWC Capital Punishment will be streamed “LIVE” and for “FREE” on the number one MMA website in the world Sherdog.com (*Unavailable within 100 miles of the Washington DC Metro area)

About UWC:
The Ultimate Warrior Challenge (UWC) is the Mid Atlantic Regions leader in providing fans with the best, most competitive and highest quality professional mixed martial arts (MMA) events. In addition to featuring elite fighters from the top MMA teams across the country, UWC also showcases and builds the careers of the many top pro fighters from the leading Virginia, D.C. and Maryland teams and gyms by giving them an opportunity and platform to challenge the very best in their highly competitive hometown area. UWC's fighters and events will serve as the catalyst for turning the Mid Atlantic Region and Washington DC area into a powerful and highly-regarded MMA east coast destination.