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Stipe Miocic may be preparing for his trilogy with Daniel Cormier, but that doesn’t mean he can’t have some fun while helping promote a brand he supports.
The UFC heavyweight champion recently appeared in a humorous commercial for Fire Dept Coffee, which is founded, owned and produced by firefighters. Miocic, of course, is a full-time firefighter in Ohio along with his professional MMA career.
Miocic is slated to defend his heavyweight crown against Cormier in the UFC 252 headliner at the UFC Apex in Las Vegas on Aug. 15.
Here’s a further description of Fire Dept Coffee from its website:
Fire Dept. Coffee is a veteran-owned business dedicated to providing great-tasting, easy-drinking coffee to hardworking people everywhere. Every order is freshly roasted in Rockford, Illinois, by a dedicated team of firefighters, first responders, and coffee connoisseurs.
Inspired by the vital role that coffee plays in helping firefighters stay alert and energized through long shifts, Fire Dept. Coffee was founded in 2016. Founder and CEO Luke Schneider is a full-time firefighter/paramedic and a U.S. Navy veteran who teamed up with firefighter/paramedic Jason Patton who is also a full-time firefighter and VP for Fire Department Coffee.
Fire Department Coffee is run by active and retired firefighters, including our operations officer and chief coffee roaster.
Along with providing a growing selection of incredible coffee — including its signature spirit-infused roasts — Fire Dept. Coffee also supports heroes in need through the Fire Dept. Coffee Foundation. Ten percent of net proceeds are donated to help provide essential resources and assistance to first responders who have been injured on the job, mentally or physically, or who are facing other serious health challenges.
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